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Facebook for Business Quickstart Guide

Promote Your Business With Facebook Games?

September 25, 2012
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Today I’m announcing the release of something fresh and exciting… something that will give you a distinct edge over your competitors. Trust me, you’re going to be hearing a lot more about this in the coming weeks and months. But today you’re the first to hear this announcement, and I’m giving you something very cool […]

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Kindle Case Study With My New Book – “How to Use Facebook for Business”

September 17, 2012
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Over the past few weeks I’ve been writing, formatting, and marketing a new Kindle book. It’s called “How to Use Facebook for Business – Your Quickstart Guide for Gettings Customers Fast”, and I encourage you to download it here: How to Use Facebook for Business – Your Quickstart Guide for Getting Customers Fast Download the […]

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Split Testing Case Study – 576% Conversion Rate Increase

August 21, 2012
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EasySocialProfits.com/gold I ran a test marketing campaign recently. The conversion rates on the campaign were far too low to be profitable. So I sketched out the individual steps in my funnel. And then set about to improve the performance of each of those steps. With facebook ads I was able to almost double the click through […]

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When Email Marketing Can Bite You in the Ass

August 17, 2012
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Last week I started some new email marketing campaigns. This is business as usual for me. Put up a campaign. Test. Fail. Tweak. Re-test. Repeat process until profitable… or not as the case may be if the campaign is clearly a dud (which happens often enough). But then something weird happened. Out of the blue […]

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Look Out MARS!

August 7, 2012
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After years of development… painstaking testing… billions of dollars… 8 months of space flight from Earth to Mars… and 7 minutes of bursting through Mars’ atmostphere at 13,000 miles per hour… They finally landed the Curiosity Rover safely on the surface of Mars. Talk about a wild ride. Here’s why it’s such an achievement. The […]

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Facebook Recommendations Bar is 3X More Powerful than the Old Recommendation Box

August 1, 2012
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I love anything that drives up viral traffic in a legitimate way. The new recommendation bar looks important. Apparently those using this plugin are seeing 3 times more clicks than using the old recommendation box. Sounds like more free traffic to me (which is normally a good thing). So let’s take a closer look at […]

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